If Google suspects any malicious activity on your website then you will surely end up being a part of Google blacklist. Being on Google’s blacklist can be a real threat to your business website as it can result in heavy loss of traffic. If your website seems unsafe to Google then it will not index your web pages and it will start displaying dreaded messages such as ‘The site ahead contains malware’ or ‘This site can harm your computer’ to make users stay away from visiting your website.
What is Google’s Blacklist?
Google doesn’t generate any official blacklist however, it tends to de-index all those web pages which have malicious content and which can potentially steal the visitor’s personal data. Google think of such websites as a threat and therefore it blacklists them and generates a warning to aware the users.
In this article, we’ll discuss how to keep your website away from Google blacklist:
To be on Google’s blacklist can have a dramatic impact on your online business as it can potentially hamper the credibility of the business. You can make use of the Webmaster tool to check whether your site has been blacklisted or not. Here’re a few ways to avoid the Google backlist
- Create original content
Google hates duplicate or plagiarised content and it tends to penalize such websites for not incorporating good practices. To avoid getting penalized or blacklisted by Google, you need to ensure that all the content on your website is original and relevant for the visitors.
- Update your installed plugins regularly
You need to keep your plugins updated regularly to keep your site safe and secure from any sort of brute attacks. If you don’t update your plugins regularly and leave them unattended then hackers can easily attack your site and can incorporate suspicious activity on your site which can result in getting your site blacklisted by Google.
- Avoid receiving links from spammy sites
To avoid getting blacklisted from Google, you need to avoid receiving links from spammy sites. If you receive incoming links from spammy sites then you have higher chances of getting blacklisted by Google. Some spammy sites try to trick the search engine by showing that various sites are linking in. Also, avoid buying or selling links from spammy sites as Google penalizes such practices.
- Avoid Keyword Stuffing
Placing irrelevant and unnatural keywords every here and there on the website content can surely end up getting blacklisted by Google. Stuffing excessive keywords seem like a black- hat practice to Google so you need to avoid it to keep your website away from any penalties.
- Keep up with Google’s algorithm
Google tends to amend changes in its algorithm to offer better user experience to the users. Following the terms & condition set up by Google will surely keep your website away from getting blacklisted by Google.
Being blacklisted by Google can have a severe negative impact on the working of your website. Follow all the above-stated tips and incorporate good practices to ensure that your site remains whitelisted.