When it comes to dropshipping business, not everything you hear or read is true. Dropshipping has gained wide popularity in recent years as it is a great way to start a business with very little investment. When getting started with a dropshipping business, people actively follow all the information available on the digital landscape, however, not all of them are hard fact truths, some are mere misconceptions that need to be debunked so that you can have a clear picture of dropshipping.
Filtering facts from the myths is highly crucial as it helps the newbie dropshippers to put their hard work and resources in the right direction. Dropshipping myths tend to mislead the people due to which they end up succumbing to the failure. In this digital age, the internet offers a wealth of knowledge but before intaking any information, it is very important to check the authenticity of the content otherwise all your hard work may go in vain.
Dropshipping has become a popular business model in the digital marketplace as it is considered as the most convenient way of running your business online but to ensure that you don’t fall in any of its pitfalls, you need stop believing in the common dropshipping myths that are going around the webspace.
In this article, we’ll be debunking common dropshipping myths:
Myth 1: Dropshipping is easy
One of the most common misconceptions that most people have in their mind is that dropshipping is easy. Setting up a dropshipping is easier than any conventional store because it requires less capital & has a low-risk involved but running a full-fledged dropshipping store is not easy at all. Most newbie dropshippers think that just by setting up a store & running an ad is enough to boost web traffic that’s why they become extremely disappointed when they don’t make any sale within a few days of starting an online store. To drive traffic, you need to work on your marketing strategies so that it can encourage people to buy your products.
Also, once you’re doing setting up your store & running marketing campaigns, you need to wait for a while to see the desired results. So, it is a complete myth that dropshipping is easy as you need to put equals efforts in making it successful as any conventional business requires.
Myth 2: Dropshipping business has low competition
The next myth that you need to stop believing in is that dropshipping business has low competition. Well, contrary to the popular belief, the dropshipping business landscape is filled with fierce competition as the set up is so easy so there are a plethora of dropshipping stores active online. To make your business successful, it is essential to stay ahead of your competitors. You will find numerous dropshipper selling the same product at the lowest price range so you need to implement your strategies carefully to beat the competition.
Thinking that dropshipping business landscape has low competition is a big mistake as most stores fail because they couldn’t cope up with the competition.
Myth 3: Dropshipping works for low-priced products
The next myth that is prevalent in the dropshipping marketplace is that this business approach works only for low-priced products. People think that dropshipping sites are only mean for selling cheap products from China but it is absolutely wrong as times have changed now, and you will see dropshipping stores selling good-quality unique products which helps them in driving customers from all over the world. Nowadays, people prefer buying things online that’s why more and more dropshippers are introducing a wide variety of products that can easily attract the attention of the customers.
Myth 4: Dropshipping isn’t long term
The next myth about dropshipping business is that it isn’t long term. Whether or not your business model is long term, entirely depends on its success rate. The success rate of every dropshipping store is different as some become successful over time whereas some stores succumb to failure. To make a store successful, it is essential to work on building effective strategies, and you should also consider expanding your niche to impact your profitability. Some stores couldn’t even survive for more than one year because they don’t work on improving their store. So, thinking dropshipping isn’t long-term is a myth as it entirely depends on how successfully you’ve managed to run your store.
Myth 5: Shipping takes too long
Most people think that it takes over a month to get a product shipped dropshipping stores but it is a myth. With so many different shipping options, it has become quite easy to get the products shipped to the customers as quickly as possible. On average, it takes around a week to 10 days to get a product shipped anywhere around the world so assuming that dropshipping products takes a month to get shipped to the customer is an absolute myth.
Myth 6: Dropshipper must have proficiency in the Facebook Ad campaign
The next prevalent myth in the dropshipping business landscape is that every dropshipper must have proficiency in running a Facebook Ad campaign to make their business successful. Advertisement is highly important to market your products but it isn’t necessary to do it using Facebook. There are plenty of different marketing channels that you can use for running marketing campaigns. You can also market your products through Instagram or Pinterest & get visitors to your store.
Dropshipping is a great way to start your business online but you need to have patience and part ways from the myths to attain success.
Wrapping it up, we hope that all the common dropshipping myths have debunked so, now you can take better decisions and make your business successful.